Earth Day Again

Sunday, April 22, 2012

Here's an old sketch for Earth Day. I'm always highly skeptical of branded special days as they tend to turn into more of a marketing opportunity than anything else. But caring about the earth for a day is a good gesture. It just doesn't seem right that keeping the planet in good shape is something people need to be sold on. Maybe the campaign just needs to be a bit slicker though...a little more like, say, an SUV commercial.

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