Despite working in advertising, I tend to have a low tolerance for it. I can't really stand listening to the radio and almost always just completely tune-out during tv commercials. A few recent campaigns have been managing to bypass my security and dig their way into my likable list though. I can't seem to decide which I like better, the Old Spice "smell your man" tv commercials by Weiden + Kennedy, or the Ally banking commercial series featuring children being ripped off, by Bartle Bogle Hegarty Ltd.

The Old Spice commercials are just completely zany and unexpected, which works perfectly with the rapid delivery lines. Basically, a man's man guy is demonstrating to ladies that by getting their men to use Old Spice, their hopeless men will suddenly become like him. His romance novel qualities include having tickets for that special boring event, diamonds everywhere and yachting. Oh, and he's on a horse.


The Ally bank feature a series of children getting angry at being ripped off and tricked by the evil other banks, of which Ally is not. The best one is a kid playing getting to play with a toy truck for a few seconds, before it's taken away and replaced with a crappy cardboard version. All because he didn't read the fine print. The look on this kid's face is priceless.